Susan Quandt is multi-talented, not only is she an adjunct professor at the University of Wisconsin-Milwaukee teaching entrepreneurship, she is also the leader of her own real estate development venture, board member of numerous not-for-profit organizations and founder of The ROI2 Partnership. Her expansive background includes various positions with Fortune 500 companies.

An accomplished business executive, Quandt has combined her strong financial background with innovative, ground-breaking marketing skills to help a variety of companies succeed in this rapidly changing world.

Looking for her next new challenge, Quandt explored the trends she saw emerging in the turbulent business environment and discovered company leadership shifting in a new direction. Intrigued by this trend, and reminded of her own frustrations as a corporate executive, Quandt made another life-changing decision on how she would make an impact in the business world.

Armed with her strong financial and marketing background that helped launch new start-ups in the U.S. and Canada, Quandt recognized that ROI—Return on Investment, had always been given top priority. The missing factor, the human development side, or as she renamed it, ROI—Return on Imagination, has been largely ignored.

Quandt founded the consulting company, The ROI2 Partnership, offering today’s and tomorrow’s leaders collaborative guidance in balancing inspiration with the financial priorities of their organizations. This innovative approach results in creative, cohesive strategies through the effective use of ROI2—Return on Investment AND Imagination.